I define "synthetic creativity" as machines proposing futures. Where generative AI mines the past, synthetic creativity dares ...

When a team is stuck, when a product launch flops or when the market shifts, there’s no playbook that can fully prepare you.

The first graduating class at Rowan was made up of highly creative doctoral candidates, but the program is not about creative ...

What makes people think an AI system is creative? New research shows that it depends on how much they see of the creative act. The findings have implications for how we research and design creative AI ...

How artmaking and creative practice in the United States can address community challenges, strengthen local economies, and ...

Understand what makes creative campaigns effective using best practices, benchmarks and unique frameworks. Harness the force of creativity in your work by staying on top of best practices, benchmark ...

Neuroscience tells us that creative flow is a state of intense concentration where ideas flow freely and effortlessly. This happens when we're not stressed or anxious about anything. When faced ...

Minecraft developer Mojang has no intention of incorporating generative artificial intelligence into its game development process. The ever-increasing creep of generative AI into game development ...

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Nexxen’s Karim Rayes, Ken Suh and Kara Puccinelli You know something’s shifting when a bunch of adtech veterans start banging on about creative like it’s Cannes 2013. But that’s exactly ...

Imagine RIT: Creativity and Innovation Festival is a signature event that showcases the imaginative and inventive spirit of RIT students. The 2025 festival will be on Saturday, April 26. Per the RIT ...