Absolut Vodka is reimagining the work of Keith Haring nearly 40 years after the iconic graffiti artist helped cement the ...

Buy Absolut Vodka $35. Real-life besties Rachel Recchia and Genevieve Parisi (of The Bachelor fame) will be at Coachella showcasing Absolut’s newest flavor, which hits shelves in May. Limited ...

Absolut Vodka is celebrating the legacy of pop artist Keith Haring with the limited edition—Absolut Haring—nearly four ...

“Following the success of the Absolut Warhol launch last year—said to be the biggest artist edition yet from the brand—Pernod ...

Vodka label Absolut has unveiled an innovative new Canadian market ad campaign that taps into the power of artificial intelligence (AI) to mix special cocktails that embody the spirit of some of ...

The vodka sauce campaign was a viral success, earning 500m impressions on social media and selling out within days, even seeing jars ending up on eBay asking for 10 times the RRP.

From Absolut’s bold ads in the ’80s to Tito’s current reign, vodka’s story is as much about allyship and authenticity as it is about a lime wedge on the rim.