Adidas this week launched its “Pride 2023” swimwear collection, advertising bathing suits on its web site under the “women’s” section with the help of a model that appeared to be male.

Adidas have said the swim suit is 'a celebration of self-expression, imagination and the unwavering belief that love unites'. The choice of the model for the swimwear caused outrage on social media.

One of the models who is seen on the Adidas website in the woman’s bathing suit drew the attention of social media Wednesday. Adidas said in its news release it partnered with Athlete Ally ...

One of the models who is seen on the Adidas website in the woman’s bathing suit drew the attention of social media Wednesday. Adidas said in its news release it partnered with Athlete Ally ...

The $70 bathing suit is part of the Adidas x Rich Mnisi Pride Collection, which launched May 15 in connection with this year's upcoming Pride month, a celebration of the LGBTQ community.

Adidas and Rich Mnisi didn’t immediately ... I guess that means this bathing suit isn’t for me ... or most women. In which other instance do companies advertise to a demographic of ~1%?

Adidas has for sale on its website a new swimsuit ... “I’m old enough to remember when women actually modeled women’s bathing suits, not men,” Congresswoman Nancy Mace (R-SC) wrote on ...

Adidas has sparked calls for a boycott after ... I'm old enough to remember when women actually modeled women's bathing suits, not men.' The vast majority of responses online have criticised ...

Adidas is the latest company to come under ... "I'm old enough to remember when women actually modeled women's bathing suits, not men," the South Carolina Republican said on Twitter.

Who are a physically different shape," Davies tweeted. "Adidas if you want to design a swim suit for trans women right on. They have different needs. But stop gaslighting women? When is msm going ...

Who wins the WOKE Award?” Reviews for the bathing suit on the Adidas website have also been flooded with one-star ratings and negative reviews, like one which read: “Hope the same thing that ...

Former NCAA women’s swim star Riley Gaines ... having men wear women’s suits,” one anonymous reviewer wrote. Some conservatives are calling for a boycott of Adidas. In a statement, Adidas ...