This surprising collab between Balenciaga and Under Armour has the ingredients to become the next "it" sneaker of high ...

Kanye West has reached a settlement with Adidas executives following the termination of the Yeezy fashion collaboration.

Adidas sees resurgence with Q3 revenue growth, overcoming Yeezy challenges and reviving retro styles.

The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...

On December 2 nd, Footwear News will honor Kanye West with the “Shoe Of The Year Award", acknowledging the success and cultural imprint of his Adidas Yeezy Boost. “The sneaker releases ...

In 2015 YEEZY Season 1 debuted along his first adidas signature shoe. The Yeezy Boost 350 was a huge success with this model selling over 9,000 pairs in over 10 minutes. His line would go on to ...

It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided against destroying it and giving it away wasn’t an option as it ...