The firm downgraded three advertising giants after recent meetings, while other analysts said artificial intelligence could ...

AI avatars can outperform human livestreamers, raking in millions. Is this the end for ad agencies? Discover how Baidu and ...

The merger condition is a new strategy in the Republican-controlled FTC's fight against alleged advertising boycotts, which ...

The approval was conditioned upon eliminating Omnicom's ability to engage in advertising boycotts based on "political or ...

Too many of us have given up the thing we do best—think creatively—in the race to chase performance marketing dollars.

The firms agreed to cooperate on pricing, colluded with broadcasters to deny business to agencies that didn't comply, and ...

MM+M's editor-in-chief Jameson Fleming speaks with CultHealth's CEO, Jeff Rothstein, and CCO, David Stemler, about the latest in the AOR model and how AI is disrupting it.

It may have been all smiles at Cannes, but behind closed doors the future of AI poses a huge threat to ad agencies, writes ...

Barker, which has about 45 employees, began working with BLAC in 2022. The company says four of its former interns have ...

The creative ad agency behind campaigns for "Sinners," "Anora" and big Hollywood franchises has become 100% owned by its ...