WPP became the latest casualty of artificial intelligence’s assault on the advertising industry.Experts warn that AI is ...

New threats abound for the industry. Here's what advertising and marketing leaders can do to protect their businesses in the ...

The firm downgraded three advertising giants after recent meetings, while other analysts said artificial intelligence could ...

OAAA’s Agency Council will provide industry guidance on emerging media trends, investment and planning strategies, and ...

Small agencies have fearless leaders. Think about this. There are legions of creative people who go to work every day at big agencies, they win awards, they get paid, they go home.

Advertising agencies offer either a general advertising service, creating advertisements for both consumer and business products, or a specialist service concentrating on particular sectors, such ...

The London-listed company is grappling with client defections and the rise of artificial-intelligence.

Advertising agencies are full-service businesses able to manage every aspect of an advertising campaign. They vary widely in size and scope and cater to different kinds of customers. Some agencies ...

Advertising agencies can benefit any size business, as long as you keep in mind the best way to use the agency, and to use advertising, for your particular business. Available Expertise ...