Amazon is now 30 years old, and to track its progress from bookseller to retail giant, here, we take a look at how its logo has grown and evolved over three decades.

Amazon was founded in 1994 and is one of the biggest companies in the world with an instantly recognisable logo. But some people are only just spotting the "subliminal" message "hidden" in it ...

Amazon is one of the largest companies in the world - but people have only just clocked the hidden messages in its logo. The company has around 310 million customers worldwide and processes a ...

Amazon said it was trying out new options during the preseason, and fans will see a new look during the Chiefs-Chargers game. That’s good, because fans mostly were not in favor of the smile logo ...

A quiet change to Amazon's beloved smartphone shopping app has confused consumers. The well known cardboard colored box logo with a black arrow has seen a subtle change in the latest update for ...

The medieval Amazon and McDonald's logos: Ilya Denisov's work cleverly lampoons some of the world's biggest brands. Ilya Stallone/Instagram. Kappa's classic logo of two women sat back-to-back is ...