Apple could be looking to reinvent its Safari search engine through AI. Though some might think that would allow it to challenge Alphabet, that's unlikely. Even so, Apple's large installed base ...

Shares of Alphabet (GOOGL) dipped on the next trading day following the comments. Chris Versace, a Wall Street veteran who runs TheStreet Pro portfolio, said he's not surprised about Apple's comments ...

The move followed a Bloomberg report that Apple (AAPL) may be preparing to challenge Alphabet’s dominance in search. According to Bloomberg, Safari searches actually declined last month for the ...

Apple shares dropped 2.1% to $194.35, and Alphabet shares dropped 5.7% to $153.95 during trading Wednesday afternoon, Benzinga reported. The respective share values dropped after Apple Senior Vice ...

At that time, shares of Apple (NASDAQ: AAPL) traded more than 8% lower, Meta Platforms (NASDAQ: META) was down more than 6%, and shares of Alphabet (NASDAQ: GOOGL) were off by more than 3%.

And recent events suggest to some investors that Apple could tap into another one that would put it in direct competition with another tech leader: Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL).