In my previous article, "Forget Time Management—Manage Your Attention," I outlined why attention management is a powerful mechanism for effectiveness. The goal is to allocate our attention to ...

Color complexity is similar to colorfulness, but it's not quite the same: ... On the whole, we found that more complex images in social media posts tended to capture greater attention.

Attention sinks must be managed, eliminated or curtailed. Common offenders include multitasking, complexity and negative self-talk. "My mind is like an internet browser.

Attention metrics are a “super important” measurement of a campaign’s effectiveness but are filled with complexity, according to a panel of media executives. There has been an increased buzz around ...

This coming-into-maturity of the attention space may mean the jettisoning of some proxies that have got us to where we are now, Nelson-Field says. Chief among those: ...

Kaleidoscopic color combinations can catch people’s attention before they even realize it, according to an eye-tracking study of real-world Facebook posts. Color complexity in social media posts ...