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GasBuddy, a company that provides retail gas-price information via its website and app, has launched a new functionality with its service that lets gasoline retailers and consumer product brands ...
We expect beacons to directly influence billions in US retail sales this year at top retailers (.1% of the total sales volume), and that number will climb. Business Insider Subscribe Newsletters ...
According to BI Intelligence, US in-store retail sales influenced by beacon-triggered messages will see a nearly tenfold increase between 2015 and 2016, from $4.1 billion to $44.4 billion.
Google’s beacon project had a false start back in 2015. Despite the initial hype and several successful case studies, the company didn’t fully come through with its pitch. Early adopters ...
We expect beacons to directly influence over $4 billion worth of US retail sales this year at top retailers (.1% of the total), and that number will climb tenfold in 2016. Many early adopters who opt ...