The big question is: How is this small hardware going to have a big effect on the future of in-store experiences? Shining a light Beacons will add contextualization to the overall shopping ...

Owned and operated by the Stark family since 1971, Beacon is an Upper West Side hardware store with a distinctly local vibe. Brother proprietors Steven and Bruce also live on the UWS, and when ...

Squished into a Beacon Hill storefront is this incredible ... Seeds of every sort are out front on the sidewalk (in season). Plus, the store sells the entire Leatherman line of cool-dude tools ...

Sephora is freshening up its commitment to being a leader in digital beauty retail with mobile tactics playing a key role, including the introduction of in-store beacons to send birthday alerts ...

Zatarain?s is leveraging inMarket?s Mobile to Mortar beacon platform, which launched in January, to drive shoppers to its products when they are inside a store. The retailer-agnostic network initially ...