And when used properly, technology has made some ads a lot more interesting. Mercedes-Benz constructed an interactive ad for its Viano minivan in Berlin's Friedrichstrasse subway station.

The Dark Lord as portrayed by none other than Willem Dafoe has an offer of wealth, fame and fancy dance moves for the hero of the newest Mercedes-Benz Super Bowl Commercial. The spot follows one ...

Mercedes-Benz has made headlines with its surprising announcement that it will install autonomous driving lidar sensors from ...

Mercedes-Benz will develop smart driving cars for global markets equipped with Hesai's lidar sensors, a person with direct ...

Mercedes-Benz plans to equip its smart driving vehicles, intended for global markets, with China's Hesai Technology light detection and ranging (LiDAR) sensors, reported Reuters a person with ...