Blue Star Limited has launched a diverse range of 150 models of room air conditioners. This new range of Air Conditioners target all consumer segments and price points ahead of the summer season. The ...

Voltas vs Blue Star: Air conditioner (AC) stocks are heating up, with shares of Voltas and Blue Star witnessing a strong ...

This year, the campaign dials up the heat by pitting Blue Star Air Conditioners against multiple menacing "Garmi" (heat) characters, with Kohli taking center stage as the ultimate heat-busting hero.

"The new campaign highlights multiple ‘Garmi’ characters in various scenarios succumbing to the superior cooling of Blue Star Air Conditioners, with Kohli playing a central role.” ...