Ritz, Poppi, Sour Patch, Dunkin' and more companies are celebrating April Fools' Day, but one is more serious than the others ...

Energy drinks used to be a sleepy category dominated by two players, Red Bull and Monster Beverage. Not much changed in ...

Hard MTN Dew Code Red is officially joining the brand’s boozy lineup, but it’s not just about the drink. To celebrate, the ...

The soda giant’s Red Tree Beverages subsidiary is making a bet that its vodka lemonade can help it grow a stronger foothold ...

Red Tree Beverages, a firewalled subsidiary of The Coca-Cola Company, has launched its latest products: Minute Maid Spiked ...

Red Bull has announced it has extended its existing partnership with Riot Games, covering the LEC and VCT EMEA.

The National Institutes of Health has called energy beverages the most popular dietary supplement consumed by teens and young ...

To be fair, Celsius stock was down for a legitimate reason. Investors were accustomed to greater than 100% growth for the red ...

The snacks and soda maker seeks a stronger foothold in the gut-health soft-drink market.

Evidence that American wine drinkers are shifting from red to white piqued our columnist’s curiosity: What are readers ...

Kansas State's Avery Johnson adds more to his off-field brand to complement his star quarterback play. He has a flavored drink with his name coming to stores within the next few days. The Avery ...