In this article, Shriya Seshadri of SummerOwl Studio, explores why effective branding is less about appearance and more about ...

Learn About Logos, Lockups & Seals. Design Elements. Combined with a logo system, our specific colors, fonts, iconography and other design elements work together to create a unique and recognizable ...

Healthy snack brand Kind has reworked its logo and package design to boost shelf appeal, while retaining iconic assets like ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Branding consistency ensures your organization and the values it represents remain ...

After working in marketing and advertising for years, I've rounded up the best logo maker apps, sites, and software. For me, the top tools streamline the design process, helping you make ...

Photo credit: Crap eyewear. Augustus Cook, head of brand design, Americas, at R/GA explains: “Defining a brand’s behavior is as essential as defining its logo. For Circle to Search, we treated ...

A well-placed logo design enhances brand recognition and consistency. 2. Godrej: A signature of trust. The Godrej logo is derived from the signature of its founder, Ardeshir Godrej.