Even if you didn’t spend a lot of money on them, you don’t want to ruin your jeans by caring for them improperly. Denim can fade or wear out quickly without the proper care.

Bicoastal Influence . AG co-founder Adriano Goldschmied is nicknamed “The Godfather of Denim,” so you can expect each iteration to be masterfully crafted with care and thought.

We already love AG Jeans simple, classic, and modern denim styles, but this new collaboration with Emily Ratajkowski introduces stylish jackets, simple T-shirts, and more. And it's 30% off!

Buying (and Caring for) Raw Jeans Is Easier Than You Think We talked to Kiya Babzani of Self Edge about denim myths, proper sizing, and his new store in Mexico. By Jonathan Evans Published: Oct 26 ...

The fashion campaigns we know and love tend to serve basically one purpose: They make us want to buy things. But ads, of course, can also send social messages, as they're doing more and more these ...

The right pair of blue jeans will always and always make you feel and look great instantly. But, if you end up picking the wrong one, you're going to regret it for the longest time. A conscious ...

According to the World Economic Forum, producing a pair of jeans requires about 2,000 gallons of water.The situation is dire, but brands are stepping up. One of the leaders in that effort is AG ...