To answer that question, my suggestion is to use the Cynefin framework, which was developed in the early 2000s by David J. Snowden. In essence, the framework was dubbed the “sense-making device ...

The framework I believe to be best suited for navigating the rapidly evolving chaos of contemporary marketing is one with the unusual name of Cynefin. The Cynefin (kuh-NEV-in) framework was ...

They called this framework “Cynefin,” which is a Welsh word that describes the often-unforeseen factors that influence our decisions. When learning about this framework, I could not help but ...