The project has been around since at least 2018, according to a search of Crown Royal's Facebook posts. To pack a bag for American service members serving overseas, visit pack.crownroyal.com . Sources ...

Crown Royal and Kane Brown have teamed up for a second year, ... from That Deserves A Crown** to the Purple Bag Project. It's all just amazing and I'm glad to be a part of it.

The purple bag is also an icon of the Purple Bag Project, which sends care packages to those serving in the American military. To find out everything you need to know about Crown Royal, check out ...

Crown Royal said it will be there to “bring fans exclusive merch, giveaways, and most importantly, to drive generosity.” That latter sentiment was about Crown Royal’s “Purple Bag Project.” ...

Crown Royal bags are used to carry the goods for people serving overseas. “At each stop, fans will be able to participate in Crown Royal’s Purple Bag Project by packing a bag of essentials for ...

A past news release from Crown Royal's parent company, Diageo, said that the "Purple Bag Project" packed its one-millionth bag in November 2020. The project has been around since at least 2018 ...

Crown Royal and Kane Brown have teamed up for a second year, ... from That Deserves A Crown** to the Purple Bag Project. It's all just amazing and I'm glad to be a part of it.

That latter sentiment was about Crown Royal’s “Purple Bag Project.” The company said it works with the non-profit organization Packages From Home to make care packages for active military ...