Pepe the penguin needs your help to advance to the next round of Penguins International's March of the Penguin Madness.

The special holiday zoo campaign, featuring cute penguin couples ... the Columbus Zoo provides year-round personalized video ...

Pepe the Humboldt penguin was hatched at Brookfield Zoo Chicago 13 years ago. The contest is a bracket-style competition based on public voting. The first round of voting ends Tuesday, March 18.