News

Corey Stokes [Photo: César Buitrago] Stokes didn’t set out to redesign the storied magazine’s logo, but with Essence’s 55th anniversary on the horizon in 2025, he and his team began ...
Debunking the common misconception that a brand is only a logo and name, it’s critical to recognize that logos and colors are the visual facets, while the essence of a brand lies in its ...
WPP’s GroupM will be merging Essence with MediaCom to form EssenceMediacom, a new agency offering fusing the digital and data-driven DNA of Essence with MediaCom’s scaled multichannel audience ...
building on Mars' trusted partnership with MediaCom but adding in fresh, digital-first thinking from other GroupM partners, including Essence. Following MediaCom's reappointment, Mars aims to ...
Media agencies Essence and MediaCom are being merged to form a new company, with major clients including Mars and Unilever backing the decision. GroupM has announced the merger of Essence and ...
The first major magazine to agree to publish me was Essence. I'd been out of college and in New York for a few months and somehow I'd met some Essence editor. The sister was willing to listen to a ...
GroupM is integrating MediaCom into the data and measurement-driven agency Essence, creating a global entity, EssenceMediaCom, becoming one of the largest media agencies in Australia.
Fragrance brand, French Essence has updated its existing logo with a new design and collaborated with a Women’s Premier League franchise to make the same known to the public. Through this modern ...
GroupM is merging MediaCom and Essence among a raft of changes at WPP’s media division. EssenceMediacom will launch with 10,000 employees in 125 offices, handling close to $25bn (£19.7bn) in billings.
WPP’s GroupM is all set to merge MediaCom and Essence. The merged entity will be rebranded as EssenceMediacom. The two agencies work on several big accounts like Google, NBCUniversal and Mars.
With the aim of refreshing the brand's personality in the market, as a part of a long-term branding strategy, French Essence has updated its existing logo with a new design. Through this sleek and ...