When it comes to makeup techniques that can transform your look in seconds, lifting your eyes with the right eyeshadow is a ...

A good eye-shadow palette is essential for highlighting and defining your eyes, whether you prefer a laid-back wash of color over your lids or you’re experimenting with head-turning cut creases.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

The Strategist Beauty Brief is delivered every Wednesday. Eye-shadow sticks aren’t new, but recently, I’ve seen an uptick in launches from buzzy brands like Glossier and Half Magic.