Meta is updating Facebook’s “identity system,” and that includes a dramatically refreshed logo. Just kidding! It’s basically exactly the same as the last one, except the blue is a darker ...

A new pair of custom fonts finally tie Amazon products and services together, as part of a global refresh by the design agency Koto.

COMPANIES are known for hiding clever messages in their logos. Little do some online shoppers realise, Amazon has one too. You may never look at the Amazon logo the same way again next time you ...

And Amazon isn’t the only tech giant using strategic mergers and acquisitions to consolidate and grow its access to personal data. In the past, Meta (the company formerly known as Facebook ...

Some of the most famous companies’ logos are so iconic, they’re known across the globe - even by people who’ve never shopped with them. Amazon is no different, with its seemingly simple logo ...

a denser deployment of general logo essence, and a symbol that, like Amazon’s, is more emphatic overall. For what brand would not want its logo to be emphasized? And if a company’s goal is to ...

A quiet change to Amazon's beloved smartphone shopping app has confused consumers. The well known cardboard colored box logo with a black arrow has seen a subtle change in the latest update for ...