Designing a successful direct mail piece can be broken up into three segments: layout, color/images, and copy. Let's dive into the details.

Just like your direct mail postcard, your brochure needs to make an impact by including the right design elements: catchy headlines, concise, focused text, and a compelling call-to-action.

State of Direct Mail report reveals Gen Z and Millennials are embracing physical mail as a trusted, high-impact marketing ...

If you're new to direct mail, these 5 tips can help you create a sales piece that attracts a buying audience.

Examples of Effective Direct Mail. Working with their local post offices or professional list brokers, small business owners can create targeted sales mailings within their budget to maximize the ...

Every Door Direct Mail (EDDM) is designed to help you reach every home, every address, every time. Here's how to know if it's right for you.

Here are the best real estate direct mail services that offer top-notch printing services mailed directly to your contact list at affordable prices.

Great direct mail requires people with a little Sherlock Holmes in them. With 50% of success determined by a list, sometimes some sleuthing is required to find the right people to mail to.

Direct mail design is quite different from traditional "advertising" design. In fact, most design schools don't even teach it! You can use this article to help you know what to ask for when you're ...

Real estate investors frequently source investment properties off-market. Direct mail in real estate has an average of 15% to 17% return on investment. Cold calling and mail combined can be a ...