GroupM has come out on top of “the 2024 Australian COMvergence New Business Barometer rankings”.The announcement:GroupM has ...

The federal election campaign is forecast to lift advertising spend by around 20 per cent over the campaign period, which ...

UM, PHD, Nunn Media recorded the best performance in Australia in 2024, according to the New Business Barometer published by ...

GroupM media agency EssenceMediacom has appointed Susan Lyons as the new Managing Director for its Brisbane agency. Lyons ...

Susan Lyons has been announced as the managing director for Essencemediacom’s Brisbane agency.The announcement:GroupM media ...

Generative AI advocates hype the technology’s ability to liberate workers from tedious tasks. As it turns out, that use case is well suited to the curation craze sweeping digital advertising. The ...

Game marketer Electronic Arts has awarded GroupM global media duties after a competitive review that began last fall. EA reported total advertising costs of $375 million in its fiscal year 2024.

Choreograph is integrating DeepSeek's open-source R1 model into Audience Translator, which matches brands with target audiences across ad platforms. - groupM, deepseek GroupM has announced an ...