Known as one of Hawaii's iconic aloha wear destinations, Hilo Hattie has dressed generations in its made-in-Hawaii aloha ...

Jams World is a family-run clothing brand; it opened its first store in the Islands – Surf Line Hawai‘i – in 1964. Founder ...

Clarke, who always loved the desert, opened his first Hawaiian clothing store in the landmark El Mirador Hotel in Palm Springs in 1952. On a buying trip to Hawaii in 1953, he met Gretchen ...

KAILUA-KONA — Award-winning Kumu Hula Kenneth “Aloha” Victor never set out to be a clothing designer, but his new Kaulua‘e designs, created, styled and marketed in Hawaii, have catapulted ...

Flights to Hawaii typically take more than five hours ... for each of your basic clothing items, such as short-sleeved T-shirts, shorts, a long-sleeved shirt or blouse, pants, dresses, and ...

Alfred Shaheen, who is credited with creating the modern Hawaiian garment industry, has died at age 86. Elvis Presley wore a shirt he designed on the cover of his 1961 soundtrack album "Blue Hawaii.

Permeating throughout the establishment will be that Aloha feeling and his sales girls may or may not be attired in the very latest of Hawaiian fashions ... illustrated by “dresses in the ...

but as Westernized standards of dress became the “norm,” traditional Hawaiian clothing became “abnormal,” “exotic” and “trendy”. Our clothes have become a mainstream trend ...

Or, dress it down with shorts and sandals. It works any and every way. Not a fan of bright colors? Fear not—Bugatchi has proof that a desaturated Hawaiian shirt can still be stylish AF.