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The redesign comes just in time for the cola company's 125th anniversary. Courtesy of Pepsi Pepsi, the cola brand that has been at "war" with its main market rival for decades and has since come ...
Pepsi has gone through six logo changes over the last 125 years. The first logo was created by Caleb D. Bradham, a pharmacist and the inventor of the formula for the first Pepsi-Cola in New Bern ...
Thus, with such intentionality—including the conversion of 20 oz. bottles of Pepsi to 100% recycled materials—the new logo may be a glimpse into the future.
Last week, Pepsi unveiled its first new logo in 14 years. We catch up with the cola company’s chief marketing officer, Todd Kaplan, to talk about its history, rebrand and future.
Pepsi redesigned its iconic logo after 15 years, ... marrying distinction from our history with contemporary elements to signal our bold vision for what's to come." ...
The new logo, with its punchy, upper-case “PEPSI” smack-dab in the middle of the circle, emblazoned across the white stripe undulating between the red and blue waves, is more like it.
It's a new day for Pepsi. “The logo and visual identity thoughtfully borrows equity from its 125-year history and incorporates modern elements to create a look that is unapologetically current ...
Pepsi announced Tuesday that the soda would be getting a new-look logo that will roll out into stores by the fall, in time for the cola’s 125th anniversary.
If someone were to ask you to draw the Pepsi logo from memory, what would you draw? A circle, perhaps, with the red, white and blue stripes that are emblematic of the brand. The word “Pepsi ...
If someone were to ask you to draw the Pepsi logo from memory, what would you draw? A circle, perhaps, with the red, white and blue stripes that are emblematic of the brand. The word “Pepsi ...