Over the last few months, NHL's Utah Hockey Club has run multiple surveys asking fans for input on its permanent brand identity. After almost a million votes, the team has finally revealed its new ...

The Utah Hockey Club's potential revised logo – the current one is a puck – appears to be a combination of a snow creature and the Wasatch mountains. Perhaps, it's what the Yeti logo could ...

What was a commonly known secret finally became official Wednesday when the Utah Hockey Club unveiled its new nickname, the Mammoth, and its logo. Last week, the Utah Mammoth name was shown on the ...

Utah Hockey Club Utah Outlaws Utah Mammoth. Now, a new update has revealed their potential logos, with all three leaked on social media to very mixed reactions from fans, with the favoured Outlaws ...

On Monday, NHL insider Frank Seravalli confirmed that leaked logos for each of the three remaining options - Utah Hockey Club, Utah Mammoth and Utah Outlaws - are indeed legitimate. These logos ...

After 13 months of brainstorming and planning, the identity-less Utah Hockey Club has officially ... on potential names but also on potential logos," team owners Ryan and Ashley Smith said in ...