I f someone said there was a tattoo that felt and looked real, but would fade within nine to 15 months, would you try it? I did. In January of 2022, I went to a now-shuttered Brooklyn studio ...

In 2021, a company called Ephemeral Tattoo launched a tattoo ink "made to fade" — that the body would dissolve. Three years later, some clients say -- they haven't faded well.

Ephemeral tattoos are meant to fade in 15 months, but years later, some customers say they're still stuck with the ink. The tattoo regret is real.

In 2021, a company called Ephemeral Tattoo launched a tattoo ink "made to fade" — that the body would dissolve. Three years later, some clients say -- they haven't faded well.

Ephemeral tattoos are meant to fade in 15 months, but years later, some customers say they're still stuck with the ink. The tattoo regret is real.

Ephemeral tattoos are meant to fade in 15 months, but years later, some customers say they're still stuck with the ink. The tattoo regret is real.

Ephemeral tattoos are meant to fade in 15 months, but years later, some customers say they're still stuck with the ink. The tattoo regret is real.

“Regret Nothing.” That is the motto of Ephemeral, a cosmetic company that developed a made-to-fade, semi-permanent tattoo ink in 2014.But some customers who were told their tattoos would ...

“Regret Nothing.” That is the motto of Ephemeral, a cosmetic company that developed a made-to-fade, semi-permanent tattoo ink in 2014.But some customers who were told their tattoos would ...

“Regret Nothing.” That is the motto of Ephemeral, a cosmetic company that developed a made-to-fade, semi-permanent tattoo ink in 2014.But some customers who were told their tattoos would ...