6 books that influence guru Robert Cialdini wants you to read Learn the art of persuasion from masters of the craft. Published: Dec. 26, 2016 at 7:58 a.m. ET. Share. Resize.

Dr. Robert Cialdini has spent his entire career researching the science of social influence, earning him an international reputation as an expert in the fields of persuasion, negotiation and ...

Bloomberg Opinion columnist Barry Ritholtz speaks with Dr. Robert Cialdini, whose bestselling books include "Influence: The Psychology of Persuasion" and "Pre-Suasion: A Revolutionary Way to ...

On this episode, we tap into the power of influence, with Robert Cialdini. You can’t move people to a decision unless you have pull. That magic power, of course, is influence – but you can’t ...

An curved arrow pointing right. "Pre-suasion" and "Influence" author Robert Cialdini came by Business Insider to talk about using the tactics of "pre-suasion" to help your career. Here he tells us ...

TEMPE, Ariz. , June 27, 2023 /PRNewswire/ -- Dr. Robert Cialdini, the internationally acclaimed expert in the field of persuasion, is pleased to announce the launch of the Cialdini Institute. This ...

Dr. Robert Cialdini wrote the book on influence. His book, Influence, outlines the six psychological principles behind people’s decision making. From management to sales, this book provides ...

Decades after the release of his classic business book Influence, Dr. Robert Cialdini has written an important new book, Pre-Suasion. The new book focuses on the importance of timing in the ...

Berkshire Hathaway’s Charlie Munger turned me on to Robert Cialdini. Cialdini, a psychology professor at Arizona State University, wrote a book back in 1984 called Influence. Munger recognized ...