A team of scientists in California say they have discovered a new color they named olo, but you can't see the "most intense teal" with the naked eye.

Using an experimental technique called "Oz," researchers stimulated the human retina such that people saw a brand-new color.

Described as a kind of blue-green, the new color—named “olo”—can only be seen using lasers to manipulate certain ...

Just when you think you've seen it all, researchers claim to have developed a way for people to see a color the human eye has ...

Researchers behind a recent study claim to have discovered a new color that the natural, naked eye cannot perceive — 'olo,' a ...

Scientists in the U.S. may have discovered a new color, "olo," never before seen by the human eye using a specialized device.

Researchers from the University of California, Berkeley have announced the discovery of a color never before seen by the ...

A team of scientists believes they have discovered a new color outside the range of human vision. They named the color “olo” ...

For the first time, humans might have glimpsed a rainbow of color that lies just beyond our sight – including a "blue-green ...