Forget sparkling apple juice or non-alcoholic beer ... The highest scoring product was Izze ($5.29/four pack of 12 ounces bottles at Whole Foods). Tasters liked the "sweet pomegranate flavor ...

Greg Stroh grew up a fifth-generation member of the clan that owned the Stroh Brewery in Detroit—which for most of the 1980s was the country’s third largest brewer. Early on he knew what his ...

Featuring a visual of real fruit inside of Izze bottles, the ads show that the products are made of pure fruit juice and sparkling water, with no refined sugars, caffeine, preservatives ...