Kawaii. You hear it in anime, you hear it on TV shows, and you hear it on the streets of Japan, where the word is spoken by young and old alike. With people around the world growing up on Japanese ...

After all, if there’s anything Americans know about Japan, it’s that as a country, they are absolutely obsessed with cute things. The Japanese have a name for the obsession: Kawaii.

Pink globalisation, the spread of cute goods from Japan to other parts of the industrial world, has been a stronghold of consumption in the late 20th and early 21st centuries, particularly with Hello ...

Japan's 'cute culture' has been taking over the world for a while now, but its history and background remain somewhat underappreciated. This exhibition, entitled 'Jakuchu's Adorability and Shoen's ...

Yet unlike photobomb, selfie or onesie, you're unlikely to know what kawaii means unless you know a lot about Japan or are under the age of 25. Officially kawaii is defined as a "Japanese artistic ...