The Marketing Job Spectrum Robert Half's research covers at least 90 marketing jobs and related roles in advertising and public relations, from entry-level roles like Account Coordinators to the ...

While ad industry employment was up by 2,900 jobs versus December 2023, industry insiders said there were now fewer senior roles. That was in part due to agencies trimming costs amid shrinking ...

The world of marketing is a broad church, with a dizzying range of skills and expertise – and in the quest for differentiation, marketers’ job titles are almost as diverse. We inventory some ...

Many programmatic job advertising platform providers tell employers and HR recruitment professionals that there’s no charge to use their platforms, but nowhere in business is there a free lunch.

How Do I Learn To Integrate AI Into My Marketing Job In A Career-Safe Way? This year’s Ad World Conference includes a brand-new AI in Advertising track to get you on that path. Join Ad World ...

What Is the Job of an Advertising Account Analyst?. Advertising account analysts usually work for advertising agencies or media companies. Many of these agencies are small operations with strong ...