Jonathan Goldsmith, 77, is retiring as the famous character. — -- After nearly a decade of global adventures and viral marketing campaigns, the beer brand Dos Equis has decided that perhaps ...

But the actor and meme does have a new addition. In the commercials, Goldsmith gets a sidekick. A young and eager-to-please assistant now accompanies the once solo cigar-smoking spokesman.

Jonathan Goldsmith has left the planet. The actor known for playing The Most Interesting Man In The World finishes his stint with a final Dos Equis commercial that sends him to Mars , opening up ...

Vermont actor Jonathan Goldsmith, best known as a star of popular Dos Equis commercials, is now representing Astral Tequila. Check out the teaser video. The Vermont actor has a new ad campaign.

Jonathan Goldsmith, the actor best known for portraying The Most Interesting Man In The World for Dos Equis beer, is embarking on a new journey: that of an author. He’s sold his first book, due ...

Jonathan Goldsmith, the former face of Dos Equis known as "the most interesting man in the world" is returning to advertising after a year-long hiatus. Business Insider Subscribe Newsletters ...