Namely, it's kicking the American Indian maiden off the butter box holding its signature product. Land O'Lakes butter has been encased in packaging bearing the logo of a "butter maiden" since 1928.

While not confirmed, some folks have suggested that Land O’ Lakes may be the supplier for Walmart’s private-labeled Great Value butter sticks. One shopper shared her shock on social media when ...

Land O'Lakes expects the transition to be completed by the end of this year. According to the original announcement, tubs of butter spreads and packages of cheese have already received the ...

A Native American woman will no longer adorn the packages of Land O’Lakes butter. After nearly 100 years, the Minnesota-based dairy company has removed the Native American woman kneeling against ...

(CNN/WFLA)—Land O’ Lakes is marking 98 years in business by changing up its packaging. The company has scrapped the “butter maiden,” the Native American woman who has appeared on its dairy ...

It was slated to roll out to sticks of butter this spring and summer, and all of Land O'Lakes' products should have the new packaging by the end of 2020. The change was implemented ahead of the ...

One butter company decided to do better when it came to the inferred connotation of its century-old branding, and consumers took notice. The new packaging for Land O'Lakes butter is shown.

Land O'Lakes expects the transition to be completed by the end of this year. According to the original announcement, tubs of butter spreads and packages of cheese have already received the ...