Bertie Bassett, the sweet favourite mascot of generations of Britain's children is being joined by a new friend called Betty in a bid to boost sales of Liquorice Allsorts. Confectionery giant ...

Sales of liquorice allsorts of all brands have shrunk nearly ... Article continues below Sheffield-based Bassett’s made Bertie Bassett its mascot in 1929, making this year his 90th birthday.

It does not necessarily reflect the view of The Herald. For ex-ad man Stanley Back, Bassett's Liquorice Allsorts led to the sweet taste of success. More than 50 years ago Stanley, now 94 ...

Sales of liquorice allsorts of all brands have gone down by nearly 10 per cent in the past year. It’s the only type of confectionery to see a downturn in demand. And new rules that sweets ...

Darrell Lea has changed the name of their Liquorice Allsorts to ‘Darrell Lea Loves Allsorts’, in partnership with QLife, an Australia-wide free and anonymous LGBTQI+ phone and webchat service.