Logos aren’t just there to look pretty or to label your brand; they should be designed purposefully, with meaning behind each ...

What FIFA’s new controversial logo reveals about the power of branding From FIFA's latest design to a hot AI ... The brand just demolished it in a new ad Coke crushed its logo to encourage ...

A brand is much more than a familiar name or logo that identifies a business, product, or service and is presented through traditional advertising strategies. A brand encompasses the consumer's ...

graphic marks—as well as several extended design elements. When applied thoughtfully, and in the appropriate contexts, CU Boulder’s logos and design elements create a cohesive and impactful brand ...