Direct-mail companies are borrowing targeting techniques from the online ads industry to personalize what's in your physical mailbox. If these paper ads want to succeed, they'll have have to avoid ...

PITTSBURGH (KDKA) -- A Florida marketing company was banned from sending advertisements to Pennsylvanians after a settlement over junk mail, the state attorney general announced on Friday.

Valpak has launched an advertising service that converts the outside back of the company's envelope into a traveling billboard. The company also will focus on data, using the more than 100,000 ...

The Independent Broadcasters Association is partnering with We Mail America.com. The company has created a business model that couples direct mail to a full offering of digital advertising services.

Managed Direct Response Empowers Mortgage Companies to Scale Through Direct Mail and Digital Marketing. November 17, ... PPC, social media advertising, and content marketing, ...

Gary Pizzati has launched a new division of We Mail America offering radio clusters turnkey direct mail campaigns.

U.S. Attorney Trini Ross says 5,458 companies were tricked in this way — including companies in Rochester, Henrietta, Brockport and Avon, among other sites — and paid a total of $8,010,543.590 ...