Navigate the ever-changing world of makeup tools with expert tips from the best artists and trusted beauty forums—brushes, ...

One product in particular that always gets highlighted across nearly every social media platform is the Bobbi Brown Vitamin ...

Consider it the sister of the setting spray, the free agent helping to make your full-coverage foundation last all day. post wanted picks “You should be able to tell if the makeup primer is ...

One shopper writer swears by e.l.f. Cosmetics’ new cooling primer stick that blurs pores and hydrates underneath your makeup.

Choosing the right face primer smooths skin, minimizes pores, and extends makeup wear. From hydrating to mattifying formulas, ...

Shoppers in their 50s love the Tula Filter Primer, which works as a tinted skin enhancer, hydrator, and skin-blurring primer.

The best primers for dry skin, from radiance-boosting creams to a skincare-infused formulas that promise better skin over ...

Using a refreshing gel texture, Estée Lauder's water based primer is the ultimate hydrator for dry skin. Its formula combines ...

After all, if you’ve gone to the trouble of learning how to apply foundation, the last thing you want is for it to look dry or to slide right off the skin. That’s where primer comes in.

Before you swipe on your foundation or tap on a finishing powder, you might be forgetting something crucial to your look’s longevity: face primer. We all have our desired makeup look in mind ...

If you've ever wondered, "Do I really need a primer?"—you're not alone. But primer actually makes a significant difference in the staying power of your makeup. For those with mature skin, primer ...