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MasterCard says it is dropping its name in some contexts, opting to let its familiar interlocking yellow and red circles represent the company at retail locations and online.
Consistent branding is one way banks and credit cards build trust with their customers. So why would Mastercard rebrand?
Mastercard dropped its name from its logo because the future of payment is digital By dropping its name from its logo, Mastercard looks toward a cardless future.
The Mastercard logo represents the credit card company's promise to "connect people to Priceless possibilities" and "bring people closer to their passions and give them the confidence and trust ...
Mastercard logo will no longer have its name, just colours The company is removing the word Mastercard from the pair of interlocking red and yellow circles where it has resided for more than 50 years.
Mastercard have been slammed by customers on social media after showcasing their new red and yellow brand logo ...
Mastercard, the brand best known for its credit cards, has removed its name from its intersecting circles logo for the first time since its 1968 creation.
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