While flat design and sans ... books when designing 'new' logos, unveiling designs clearly based on their heritage branding. And the latest to adopt the trend is Mountain Dew.

With the name change comes a logo change that’s new yet vintage ... The green-and-yellow color palette along with the designs of a mountain backdrop acts as a “celebration of the great ...

and graphic outdoor landscapes unique to the Mountain Dew flavors," Mauro Porcini, the SVP and chief design officer at PepsiCo, added. And in a nod to its history, the new logo also includes ...

The updated logo was informed by previous designs used in the 1970s, 80s and 90s and includes the word mountain, which was previously styled as Mtn. To further draw attention to the heritage of ...

and it's this huge mountain range behind Los Angeles." By the time the Dawgs had beat Georgia Tech at the end of the regular season, the 2022 National Championship logo was already done.