Change in packaging design is fraught with danger. Sometimes a new design is needed to inject some life into a brand that's losing its edge or to help a product stand out on the shelf amid new ...

Bad Bunny and Adidas maintain their partnership ... seen in previous Bad Bunny x Adidas collaborations while adding new design elements. Sneaker structure involves speed lacing to enable a ...

I’m excited and grateful for the opportunity to be part of this brand’s iconic campaign," the Grammy winner said of working ...