You’ve noticed it too, right? Those fancy bottles of non-alcoholic drinks taking up more shelf space at your local store.

VIVAZEN emerges as a Feel Great™ favorite in the sober-curious movement, offering a buzz-free social alternative ...

The decline in alcohol consumption is leading to a rise in non-alcoholic drinks, including superjuices. We find out what these new functional drinks are and how they're shaping the beverage space.

Functional beverages are nonalcoholic drinks that go beyond basic hydration or the nostalgic taste factor for alcohol that ...

The global ginger beer market is set to witness robust expansion from 2025 to 2035, propelled by surging demand for non-alcoholic premium beverages and the growing popularity of craft drinks. Known ...

Smaller, independent brands might have been the first to explore the category and champion its potential: but now bigger ...

The event featured the debut of the Soft Bar sprinter van, a mobile bar serving unique non-alcoholic drinks. One of the standout mocktails, the "High Road," is described as an "uplifting" beverage, ...

an alcoholic lemonade or a drink without alcohol. For example, sometimes the modern-day drinker enjoys mixing in non-alcoholic beverages, but that does not mean they consider themselves sober or a non ...