Taylor Swift‘s summer 2025 merch collection is all about the "old money" style. Released on Wednesday, the collection evokes ...

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Conscious consumption. Preserving local and family history. In 2024, the old money aesthetic won’t just be a niche online trend, but a cultural phenomenon that unites continents and competitors.

Interest in the shaggy style comes after the "Dune" actor was seen sitting courtside at almost every playoff game for the New ...

The old money aesthetic is taking the design and fashion worlds by storm, with no sign of letting up anytime soon. “Eschewing the obviously flashy decor, trend-chasing, and interiors showmanship ...

but something about the Grainge wedding caused influencers and content creators to do away with pretense and simply call the aesthetic old money. As an aspirational look, the version of prep ...

Prep is back—kind of. This time around, however, it’s called the “old-money aesthetic,” and it describes a complicated and divisive trend that’s been proliferating on social media.

But come May of this year, the popular app became filled with a new trend: the “old money” aesthetic. Typically characterized by expensive vintage brands, modest clothing and light features ...

One such trend that has recently captivated the internet is the "old money aesthetic." This style, characterised by its timeless elegance and understated luxury, is making waves across social ...