Learn about the concept of opportunity cost, its role in personal finance, business strategy, and everyday decision-making.

The lost benefit of the forgone choice is our opportunity cost. For instance, if your favorite baseball team and your favorite band are playing on the same day at the same time, you probably can ...

Opportunity cost represents the potential benefits that a business, an investor, or an individual consumer misses out on when choosing one alternative over another. What Is Opportunity Cost?

Opportunity costs are not actual expenses you incur while doing business, but they could represent a loss to business revenue that's greater than your actual out-of-pocket expenses. Some ...

It also takes into account something known as opportunity cost — for example, the return you could have earned by investing your money. (Instead of spending it on a down payment, for example.) ...

Simply stated, an opportunity cost is the cost of a missed opportunity. It is the opposite of the benefit that would have been gained had an action, not taken, been taken—the missed opportunity.

Opportunity cost is the cost of what is given up when choosing one thing over another. In investing, the concept helps show the cost of an investment choice by showing the trade-offs for making ...