December 7, 2012 FCC Rules that Opt-Out Confirmation Text Messages Do Not Violate the TCPA By Tiffany Cheung, Julie O’Neill and Matthew Galeotti Waves of class actions have recently alleged that ...

We’re all being bombarded with political text messages right now.Several viewers have reached out to Rossen Reports, wondering how campaigns are getting their cell phone numbers, and if there ...

We’re all being bombarded with political text messages right now.Several viewers have reached out to Rossen Reports, wondering how campaigns are getting their cell phone numbers, and if there ...

We’re all being bombarded with political text messages right now.Several viewers have reached out to Rossen Reports, wondering how campaigns are getting their cell phone numbers, and if there ...

Based upon this FCC ruling, companies can now confidently send the confirmatory opt-out text messages as required by the MMA Best Practices guidelines and other industry authorities.

Campaigns should also honor opt-out requests if you reply "STOP." If you think you've received a political robocall or text that does not comply with the FCC's rules, you can file an informal ...

Opt-out instructions “Unlike email marketing, marketing via text requires express opt-in consent,” said Chander. “The consent must contain specific language [and] companies must be able to comply with ...

"If the message does offer a way to opt out do that. You can also forward unwanted texts to 7726. It's free and it helps your carrier take action," said Octavio Blanco of Consumer Reports.

U.S. rules require explicit opt-in before consumers can be sent promotional text messages. Authorizing marketing via e-mail does not mean that someone has agreed to marketing via SMS as well.