Green may have had its moment in 2024 with things like "Brat" and "Wicked," but it appears 2025 is going in a different direction. The world's color authority, Pantone, has spoken, and the new ...

Color us shocked. Pantone's shade of the year has been announced and it's ... brown? That's right: Brat Summer's neon green and "Wicked's" watermelon-chic aesthetic are so 2024, with the color ...

Similar to the text message bubble sent from your iPhone, the vivid hue sits somewhere between 360 and 375 on the Pantone color chart. It is, of course, Brat green. Now synonymous with British pop ...

Each year, Pantone chooses a color that reflects the global mood and attitude. Pantone has announced its next Color of the Year. The company shared on Thursday that the Pantone Color Institute has ...