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MediaPost26d
Reigning MFA: Its Sites Command 10% Of Global Programmatic Spend
Made for Advertising (MFA) sites do not have the highest reputation: Some would even call them click bait. But they accounted for 10% of open programmatic web ad spend worldwide in Q1 2025 ...
MediaPost2y
ANA Finds As Much As $20B Wasted On Programmatic Ad Buys 06/19/2023 - MediaPost
ANA Finds As Much As $20B Wasted On Programmatic Ad Buys - 06/19/2023. The ANA issued what it called a "first look" at its study of the programmatic advertising ecosystem.
Yahoo Finance9mon
Pixalate Special Investigation - US Department of Justice v. Google: Q2 2024 Analysis of Google AdExchange’s Global Market Share of Open Programmatic Web Ad Transactions
The report utilizes Pixalate’s SupplyChain Object (SCO) data from the open programmatic web ad bid stream to highlight seller market share in each. London, Oct. 08, 2024 (GLOBE NEWSWIRE) ...
KTLA1y
Pixalate Releases April 2024 Website MFA Risk Index for Open Programmatic Sellers (SSPs): Google AdExchange, Magnite Have Highest MFA Risk in April 2024
LONDON, June 06, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the April 2024 Web MFA Risk Analysis ...
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Pixalate Releases April 2024 Website MFA Risk Index for Open Programmatic Sellers (SSPs): Google AdExchange, Magnite Have Highest MFA Risk in April 2024 - NBC4 WCMH-TV
LONDON, June 06, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the April 2024 Web MFA Risk Analysis ...