Given how hands-on summer tends to be, you'll want a manicure built to endure it all. That's where long-lasting gel nails ...

The Google app on both iOS and Android has now started deploying a new G logo with a gradient spread to its colors. The new rainbow G has yet to appear on other Google products. Is there any ...

Rather than using four distinct colors, the new G features a smoothly changing rainbow gradient. A little bit of branding can convey a whole lot, so big companies are understandably very cautious ...

Mashable celebrates Pride all year long and honors Pride Month in June by exploring and championing the modern LGBTQ world in all its glorious queerness — including the leaders, conversations ...

Seattle-based food photographer Brittany Wright, 23, runs one of the most appetizing accounts on Instagram (@wrightkitchen), arranging foods by color for gorgeous gradient photos. Here ...

“With a rainbow gradient, I can pick any kind of color ... are smooth are perceived to be safer,” says Stephen Palmer, an aesthetic psychologist at the University of California Berkeley.

ON's Men's Summer Court collection. / Tennis Warehouse It looks like On is sticking with its gradient designs for Grand Slams, this time using a rainbow mix of green, yellow, blue, and purple.