Yet every year around Christmas, millions of parents tell children this exact horror story. For the uninitiated, The Elf on the Shelf is a Christmas children's book wherein Santa sends "scout ...

Jenner revealed a personalized elf for her ... 13 personalized Elf on the Shelf dolls for her 13 grandchildren — including Kardashian Barker’s newborn son Rocky. Kris Jenner/Instagram See ...

We all know the drill when it comes to Elf on the Shelf. For 24 days, the elf “moves” around your house, making mischief and supposedly keeping an eye out for Santa. But this is the age of ...

It’s official: the Elf on the Shelf trend has gone too far. Keeping kids entertained during the festive season can be tough, and just like many other parents, mom-of-two Cece has turned to Elf ...

Earlier this month in Orlando, possessed by either a rush of Christmas spirit or a sixth sense that supernatural forces were afoot, a German shepherd named Zoey plucked an Elf on the Shelf named ...

I saw an article on FB reporting that Ed Snowden is saying that the Elf on a Shelf craze started out as an NSA joke. Was wondering if you all had any insight? Speaking via Google Hangout to ...

Another festive and fun tradition that has gained popularity among families in recent years is Elf on the Shelf! The adorable idea is that a mischievous Elf comes to visit your home leading up to ...

“Elf Sledding Now Open,” the top of the display read. “It took me a few minutes to get this in order, but look what I have from Elf on the Shelf!” the 68-year-old said on her Instagram ...